A Celebration of the Three-Pointed Star

A Celebration of the Three-Pointed Star

We’re feeling starstruck today as we celebrate the anniversary of Mercedes-Benz’s three-pointed star logo being registered on June 24, 1909. More than 100 years ago, this simple image marked the location of the Daimler family home on a postcard Gottlieb Daimler sent to his wife. Now, it is internationally recognized as the shining representation of our luxury brand.

This emblem embodies the company’s shining and unparalleled presence on land, sea and air and exhibits the deep history of this company and the innovations we have embraced along the way.

Happy birthday to the three-pointed star! Shine bright no matter where you are.

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